Meet the Founders
Kristin Ceriani
PT, DPT, CEO
Kristin Ceriani is one of the founders and board directors of WHALE, Inc. She has been researching and working on starting a respite center in Greeley for over 10 years and is very EXCITED for WHALE in 2024. Kristin is a member of the Colorado Nonprofit Association. She is also an owner and CEO of Oasis Pediatric Therapy and has been a physical therapist for over 20 years. She has a bachelors and doctoral degree in physical therapy, as well as a STAIRS pediatric certification. She is a member of the American Physical Therapy Association and its pediatric section. Kristin is an executive committee member of the Colorado Interagency Coordinating Council which makes recommendations to Colorado's early intervention program. She has led the committees for Service Coordinator of the Year and Provider of the Year for the last 3 years. Kristin is also a member of the Greeley Chamber of Commerce. Kristin loves working with families and children! She is passionate about helping children reach their family goals as well as their motor milestones. It is a life calling to work with families, find resources for the various needs of each family, and help them thrive, not just survive. Kristin believes in building the strength and wellness of the family unit by providing respite care services.
Read MoreLacy Hoyer Helms
MA CCC-SLP, President
Jacqueline “Lacy” Hoyer-Helms, MA CCC-SLP is the co-founder and president of the non-profit We Help and Love Everyone (WHALE) that was established in 2022. WHALE provides center-based respite services to children of all abilities. Lacy is also the president and co-owner of OASIS Pediatric Therapy. OASIS Pediatric Therapy provides skilled physical therapy, occupational therapy, speech therapy, and family CNA services to children in 10 Colorado counties. Lacy began her career as a speech-language pathologist. She received a Master of Arts degree in Speech-Language Pathology in 2004 from the University of Northern Colorado and is a certified member of the American Speech-Language-Hearing Association (ASHA). She was appointed by the Executive Director of the Colorado Department of Public Health and Environment (CDPHE) as a member to the Home Care Advisory Committee in 2019. This committee represents providers and consumers of home care and hospice services in Colorado. Lacy was appointed as the President of the Colorado Speech-Language Hearing Association (CSHA) for 2024. She was also appointed to the State-Based Reimbursement Network (STAR) by the STARs are ASHA-member audiologists and speech-language pathologists who advocate in their states for improved health care coverage and reasonable reimbursement. Their targets are key decision-makers in private corporations, public agencies, and the local legislature. Lacy is a member of the Greeley Area Chamber of Commerce and serves on the Steering Committee for the Lead’s Group. She is also a member Colorado Women’s Chamber of Commerce (CWCC) and attends the CEO Forum meetings. Lacy regularly attends leadership conferences and participates in initiatives to advance, advocate and educate providers, legislators, and the community to improve access to quality services for all. She is driven to advance her knowledge to assist with providing access to services for the underserved community.
Read MoreMeet the Board
Matthew Bruzewski
Director
Matt is a Northern Colorado native. He went to college at Dakota Wesleyan University where he majored in Multi Media and Design and played on the college baseball team. In 2014, he co-founded FR Clothing & Supply in Platteville, Colorado. In 2019, he married his beautiful wife Adeline, and they now have 2 growing boys at home, Maximilian and Cal. They also have a black Labrador named Dora who goes to work with Matt every day and is the store mascot. They live in Greeley, Colorado where they love being so close to their family. They are involved with their local church where Matt serves on the finance council and Addie helps run a mom’s meet up group. You can usually find them in the backyard playing wiffle ball, or on a walk around their beautiful neighborhood.
Read MoreCameron Linder
Secretary & Director
Cameron Linder is a former Air Force officer who owns and operates the largest specialty insurance program for bowling and family entertainment centers in the nation. His personal mission is glorifying God through serving and fighting for those who have no one else in their corner.
Read MoreNick Knapp
Director
Nick, who is a KBS Vice President, set aside plans to become a physician to join the family business. He specializes in taxation of individuals and small businesses and is an expert on payroll best practices. He enjoys spending time with his wife and son, loves to cook and play piano.
Read MoreBrian Lawrence
Director
Brian Lawrence lives in middle Tennessee with his wife and three boys. He is a life and leadership coach. When he is not having adventures with his family, he loves to barbecue with friends and visit distilleries.
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